In this article, I, Daniel Umeh will be giving a full guide on how to make money using Google Adsense
This is one of the popular ways of making money online these days.
Not just that, if you want to monetize your blog or website, Google AdSense is your go-to program.
Using Google AdSense is a strategy many find so easy, hence the popularity the program enjoys.
There’s no much stress when it comes to setting it up and it has also been yielding massive result for people, all thanks to Google’s intelligent algorithm.
The AdSense program is currently used by over two million people globally according to Google.
Now, if these statistics are a fact, it it means that amongst the millions of websites available in the world, only these few enjoy the benefits of using Google AdSense to monetize their blogs or websites.
This also means that a number website operators out there are still missing out of making some extra cool cash monthly, using Google Adsense.
One of the great benefits of Google Adsense is that it helps attract millions of advertisers to your website or blog and that leads to massive traffic which also means more money in your account, with less stress.
Another interesting fact of Google Adsense is that it helps choose the type of ads that suits the most for your website layout and content. This is one of the reasons most website operators love the AdSense program.
Google AdSense works fine and it is easy to use, as it yields massive results.
Yes, all of that is true, however, you wouldn’t be able to navigate the program except you understand the technical know-how.
You can’t just jump into it because is quite easy to set up. Take your time to study the magic behind it- how it works and how to use it.
Google Adsense
What is Google AdSense? How does it work? How to make money using Google Adsense?
All these questions will be answered in this complete step-by-step guide on how to make money using Google Adsense.
Now, without further ado, let Danielshustle get you right into it.
What is Google Adsense?
Google AdSense is an online advertising program owned and run by Google, that enables website publishers on the Google network of content sites to use images, videos, text
Or engaging media advertisement aim at the site content and audience.
Google maintain, search and manage these advertisements. And these ads generate revenue base on either Per-click or Per-impression.
Well we’re in a digital age and the more we advance the easier everything becomes.
Now, Google’s technology works for advertisement based on the website content, and it also includes the geographical location of the user and some other factors.
So, if you desire to use google’s advertisement network just register through Google ads.
AdSense is one of the most famous ad program because it concentrates or focuses on creating and positioning banner and responsive ads on blogs and websites.
Depending on the user’s device, these responsive ads are able to adjust to the size of the device.
These ads are less interfering because the ad content is most relevant to the website. Lots of blogs and websites generate revenue through AdSense from their web content.
Adsense has proved to be an important tool that must be used if one is result-oriented because it has been of great help in generating massive result -revenue, for those small websites with insufficient resources.
With Google AdSense you’ll be able to run ads on either your blog or website, and if any of your site visitors click on the ads you will get paid by Google.
With AdSense, you don’t have to worry about identity mistakes because AdSense recognizes you and this is made possible through a code that is specifically generated for your website when linking your AdSense to your blog or website.
The sets of ads Google AdSense selects from is also from one of its other popular digital business platform known as AdWords.
AdWords gives businesses access to develop ads and get them picked up by websites or blogs that utilize AdSense.
It also means that these platforms work in conjunction with the aim of growing businesses, blogs, and websites.
AdSense is quite popular because it is free. If you have an active website or blog you could try it out and see if it works for you. Just like the popular saying that goes thus; “there’s no harm in trying”.
Google AdSense does not separate or, better still discriminate. So, it doesn’t matter if you’ve been a blogger for ages, or if you’re the most famous website owner in the world, or just a beginner.
Unlike other platforms the criteria to join and be able to use AdSense is one that can be easily met by most websites.
And with AdSense, you can also monetize your youtube channel, although the requirements you must meet for that to happen is an uneasy task but is one that is achievable if you’re really ready for it.
Google AdSense is really a complete advertising program, that does almost everything.
You need not worry about the way your blog/website looks AdSense also makes available different layouts options i.e the ads can easily fit into your website design without disruptive.
Google is known to be strict when it comes to it’s terms and conditions, and this also means if you go against their rules and policies it will only take Google a few seconds to immediately deactivate your account.
So it is important that you read through their terms of use to avoid doing what will lead to account deactivation.
How Google Adsense Works?
Google AdSense works on the basis of revenue sharing and also a cost per click (CPC). Advertisers are charged for each click while the publisher only gets 68% of what an advertiser will pay-per-click.
Any publisher who is ready to be part of the AdSense program will get a JavaScript code that must be insert into a webpage, and for every visit to this webpage by an end-user, the code brings ads in image or text form, or both.
Targeted ads are display on the page relevant to the webpages where you add the code, and anytime a website visitor clicks on the ads, you’ll get paid for the click.
As a beginner you must fully understand how this works and you must also ensure you have the right platform, if you want to use Google AdSense.
NOTE: you can’t use Google AdSense when you don’t have a blog or website and the other way around this having a YouTube channel.
Many self-hosted sites, especially WordPress give no issues synchronizing with Google AdSense.
This also includes YouTube as long as you’re able to meet the minimum requirements.
One thing you must also note is the fact that AdSense will never sync with any free WordPress site.
So, in a case where you are using WordPress free site, you have to consider a different advertising program as AdSense won’t work with it.
Another sweet thing about AdSense is it has different types of ads and also gives room for customization.
So, if you’re using AdSense you are entitled to choose the ads you want to see featured.
The ads types are listed below:
- Video ads
- Animated ads
- Rich ads
- Text ads
- Image ads
It also has an option that the publisher can make use of known as “AdSense for Search”
This function allows you to place a Google search box on your site, and whenever any website visitor make use of it, they are provided with a custom AdSense ad just for them.
AdSense is a highly competitive platform, and it is left just to make sure that the only ads that go live are the highest paying ads.
Ads go through review before getting any approval and the review is to make sure that they meet the quality and standard of Google Adsense, and also to make sure that they are relevant to your targeted audience.
You can block the ads you don’t like from using your AdSense account to ensure it is not seen by your audience.
How to make Money using Google Adsense
AdSense is free and easy to use, and also your own share of the revenue gotten from the ads is 68%.
However, there are more ways you can make money, using Google Adsense.
Here are some of the ways to make money using Google Adsense:
• You need a high-quality website
• A website rich in content
• Focus on using the right keywords
• A lot of traffic
• You must fully abide by the AdSense policies
• Your website must be with a purpose, not an MFA (made for AdSense) website.
You Need A High-Quality Website
Advertisers don’t pay Google to get their ads display on one low quality website, Google is liable to them.
This was possible some years back, however, Google now has more strict policies on the type of websites that you can register Google AdSense on.
A Website Rich In Content
Websites with highly rich content are acceptable. Contents can be in form of Images, texts or videos as long as it is not against AdSense content policies.
Though it is preferable to have your content in the text on your web pages so that the AdSense crawler can understand the page.
A blog with valuable content that helps people to finish a set task, or learn something new, or that teaches a particular skill tends to make more money with AdSense.
Generate Massive Traffic
AdSense is surely the easiest method to make money online, but making money using it also depends on the amount of traffic you can attract to your website.
There’s no specific number to how much traffic you must generate, the reason is the amount of money you earn is largely dependent on earnings per click (EPC) and click-through rate (CTR).
This is the reason it is not advisable to run AdSense on websites or blogs with 300-400 visit daily. The more traffic you have, the more money you can make using Adsense.
Using The Right Keywords
The importance of using the right keywords in your content is that it generates massive traffic with AdSense or any other advertising platform which in other words means more money.
What are the right keywords?
These are words that advertisers use in promoting their products when the competition is great and this also raises earnings per click (EPC).
Action keywords
Action keywords are effective words and with them, the user is prone to take action. It converts after each click.
One of the reasons some publishers prefer organic traffic is because it is valuable and yields results massively.
Fully Abide By Adsense Policies
Google is serious with its program because AdSense yields one-quarter of their yearly revenue so they don’t joke with it.
Almost everyone can now have an AdSense account because it’s quite easy. But you must abide by their rules, or your account is at risk of being deactivated.
This system can’t be tricked no matter how you try to go about it. Because there are professionals who are on standby to make sure such doesn’t happen.
Website With Purpose
It is wrong to set up a website with the sole aim of running AdSense.
You must understand clearly that setting up a website shouldn’t just be with a mind of wanting to make money.
You should own a website because you want to share value. With AdSense, you can make money from an established blog with heavy traffic and visitors.
Conclusion
If you have been wondering how to make money using Google Adsense, then you must first understand that the platform is reliable when it comes to making money online.
It is easy, and efficient, the only clause there is that you are able to meet the requirements discussed above.
Making a living out of this is possible if you are able to utilize the tools effectively.
However, it is advisable that you also have multiple sources of income, you can’t just rely on AdSense only.
